Recent Comments

    Where We Are Spending Our Time and Money

    A few months ago, we invited you to participate in the 2013 LGBT Community Survey report created by Community Market & Insights (CMI). Thanks to all Bay Times readers who participated. Our group was among 30,000 individuals worldwide, representing more than 100 countries. The results of the survey are in. Here are some of the findings:

    • In the annual write-in brand recall section, Starbucks moved to the number one position of brands perceived as most supportive of the LGBT community. JCPenney, Target, Apple and Amazon round out the top five.

    • 75% of LGBTs are actively boycotting Chick-fil-A.

    • The term “LGBT” has strengthened its lead as the preferred term to describe our community. “GLBT” is continuing to lose favor, even among gay men. Bisexual men and women and the transgender community strongly prefer the term LGBT.

    • The LGBT community demonstrates strong support of the performing arts, with over 60% having purchased tickets in the past 12 months.